ABOUT
Digital Grace is headed up by Grace Cheetham, a dynamic, creative marketeer with an impressive track record of results. Commercially-driven and focussed on exceptional quality, I am versatile and entrepreneurial. I enjoy working with people and creating brilliant campaigns with maximum impact. I have deep, expert experience in targeting audiences across print and digital media – strategically creating awareness, building buzz, analysing data, amplifying reach, increasing sales, bookings and leads, and delivering campaigns aligned across multiple channels. I have worked with big brands, cult
favourites and home-grown heroes, working collaboratively with multiple stakeholders, to reach and engage with audiences across the national and international landscape.
Before moving into digital marketing and brand strategy, Grace was Publisher, HarperNonFiction and Publishing Director, Cookery & Lifestyle, HarperNonFiction. Prior to that she was Publisher, Nourish Books, spearheading the launch of the imprint and the brand.
Grace has also run an award-winning blog and website for many years. Channel4.com voted her blog one of the Best Gluten-Free & Allergy-Friendly blogs and woman&home voted it one of the 100 Best food Blogs. She is also also an experienced author and broadcaster. She has written four books, including The Best Gluten-Free, Wheat-Free & Dairy-Free Recipes, which has sold 150,000 copies internationally, and The Ultimate Gluten Free, Dairy Free Collection which was voted The Independent’s number 3 gluten-free cookbook.
Grace has also made videos for Waitrose TV with Parkinson Productions, which were also featured on The Telegraph website. She was the brand ambassador for Kallo organic soya milks and she has run cookery demonstrations and lessons for Vitamix.
Marcus Wareing
‘I would like to thank Grace Cheetham. Your vision, guidance and commitment has been inspirational.’
Gill Sims
‘To Grace. Thank you SO much! I owe it all to you!’
Niomi Smart
‘Grace, from the day we had our initial meeting I knew you could see my vision of Eat Smart. Thank you for listening and for helping me bring it to life.’
Martha Collison
‘Thank you is not enough.’
Kate Elton, HarperCollins Executive Publisher
‘Grace has made a huge contribution to the reinvention of the HarperNonFiction division –
particularly in revitalising our cookery list to create a publishing portfolio of which we are all extremely proud… Grace’s keen interest in current and emerging trends, and the ways in which consumers relate and are influenced, has brought both interesting new titles and innovative commercial thinking to the list.’
